Shalonda Long
Retail analyst turning practical gifts into memorable ones.
Shalonda Long knows the difference between a gift that gets a laugh and one that actually earns a permanent spot in someone's kitchen drawer — and she's spent over 14 years figuring out how to find both in the same box. A Kalamazoo native now curating for Presentlike out of Flint, Michigan, she holds a B.S. in Consumer Behavior from Western Michigan University and a Certified Retail Analyst credential that quietly backs every recommendation she makes. Her consulting work helped three Midwest gift retailers each post 20–35% seasonal sales jumps, and her gift guide newsletter pulled in 18,000 subscribers in under two years. She covers funny, novelty, and practical gifts — sometimes all at once. She also owns 40-plus novelty kitchen gadgets. She's used six of them more than once. She calls it research.